As seen in Pharmaceutical Commerce — QPharma recently conducted a survey of 300 U.S. physicians across various specialties and sub-specialties to gather the latest available data about what covered recipients, specifically physicians, understand about the Physician Payment Sunshine Act and its requirements.
Respondents to the comprehensive survey answered questions on topics that include awareness of reporting thresholds, fees to charity, and whether Sunshine Act requirements will influence physicians’ future interactions with industry.
The survey was conducted under the direction of QPharma Chief Medical Officer Peter Shaw, M.D., formerly of M.D. Mindset and an expert on improving the effectiveness of sales and marketing communications to physicians. The report, priced at $195, will yield invaluable information for compliance officers, sales and commercial operations executives, and other decision-makers involved in managing Sunshine Act efforts for pharmaceutical and life sciences companies.
Please click below to provide payment and receive immediate access to the report as a PDF download.