QPharma Announces Acquisition of MD Mindset
QPharma has announced its acquisition of MD Mindset, LLC, a leading physician research firm focused on improving pharmaceutical sales force and marketing effectiveness. The Atlanta, GA-based company will transition operations of its data solutions — specifically its MD Snapshot™, MD Feedback™, MD Fellowship™, and iSFE Tracker™ products and services — to Morristown, New Jersey, where they will function as a business unit of QPharma, a leading regulatory compliance and commercial solutions firm serving the pharmaceutical and life sciences industries.
Founded in 2001, MD Mindset was established to help pharmaceutical and life sciences sales professionals maximize their performance and effectiveness when calling on healthcare professionals for sales details. The company was founded by physicians, and maintains a network of more than 230,000 healthcare professionals nationwide to help its clients gain increased physician access and valuable insight into doctors’ communication preferences and prescribing behaviors. It was recently announced that Dr. Peter Shaw, who previously served as President and Chief Operating Officer of MD Mindset, has joined QPharma as Chief Medical Officer.
“This acquisition represents a key next step in MD Mindset’s evolution,” said Dr. Shaw, who will personally oversee the integration and ongoing operation of MD Mindset’s services as part of QPharma’s portfolio of solutions.
“Our robust standing in the marketplace, combined with an already diverse set of services for improving pharmaceutical sales and marketing effectiveness, ideally positions QPharma to bring MD Mindset’s offerings to the next level of service excellence,” added Patrick P. Den Boer, President and CEO of QPharma. “We look forward to bringing a new array of benefits to our valued roster of clients.”
About QPharma, Inc.